Content area
Full Text
CAMP HILL, PA. - Rite Aid last month unveiled a new weight-loss program, called the Rite Weigh Challenge, that rolled out to consumers Jan. 1 in partnership with its California in-store clinic partner Lindora, which has specialized in weight-loss programs for the past 35 years.
With Lindora's expertise, Rite Aid has developed a 10-week program that provides the tools and motivation needed to lose 10 percent of a person's body weight.
"Over the past 20 years, obesity in the United States has increased dramatically by an astonishing 36 percent," stated Mark de Bruin, Rite Aid's senior vice president of pharmacy. "With our specially trained pharmacists, our unique partnership with Lindora and the Rite Weigh Challenge, we can offer an easy and safe way for people to reach post-holiday weight-loss goals."
The free Rite Weigh Challenge includes a travel size planner that offers a step-by-step outline of the 10week weight-loss plan,...