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David Robinson, managing director at Richer Sounds, on how the company has driven record profits and its new '360 degree installation service'.How did you manage to increase operating profits by 14% when like-for-likes only increased by 0.9%?
It was a case of working closely with our suppliers to ensure that we bought at the best possible prices, along with controlling overheads, in order to lower operating costs. We trade from small, secondary locations that keep our rent and rates to a minimum allowing us to pass these savings on to customers. In...