Content area

Abstract

"We recognize that small- to mid-sized B2B companies sometimes struggle to keep up with the pace of change in marketing. And they may lack the time, resources or in-house expertise to strategically plan their marketing activities, which keeps them in reactive mode. But an actionable, strategic marketing assessment is essential for every B2B company looking to improve its marketing success," says Mezzanine Founder, Lisa Shepherd. "Our new Marketing Advisory Service delivers CMO-level strategies in knowledge-packed eight-hour package to give businesses custom, highly focused recommendations that will help achieve results."

- Competitive Audit - Marketing Plan and Resources Audit - Web Audit - Demand and Lead Generation Strategies - Collateral Audit - Content Marketing - Messaging Audit - Event Marketing - Video Audit - Branding - Email Marketing Strategy and - Persona Creation Audit

Details

Title
The Mezzanine Group Launches Their New Marketing Advisory Service: Helping Today's Busy Businesses Accelerate Their B2B Sales and Marketing
Publication year
2016
Publication date
Jun 8, 2016
Publisher
Intrado Digital Media Canada Inc.
Source type
Trade Journal
Language of publication
English
ProQuest document ID
1794385156
Copyright
Copyright Marketwired L.P. Jun 8, 2016