"Like the Red Bull F1 car, Tesco Clubcard has come into the new year with an even faster model" Adam Leyland, Editor-in-Chief

On the eve of the Tesco results (p5, p15) this week, Sainsbury's announced the launch of Nectar Prices (p4). It's an homage to Tesco's Clubcard Prices that comes hot on the heels of Aldi Price Match, as well as other Tesco initiatives pioneered in the past, from online shopping and premium tiering, to Sainsbury's move into convenience stores, and even the aping of Clubcard itself.

And one suspects Tesco won't be overly bothered at this latest attering move. True, Sainsbury's has some decent initial oers (p4) but...