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It's been more than a year since the industry was "pink-slimed," a term coined by ABC News anchor Diane Sawyer and British food blogger Jamie Oliver. The term, of course, was the sensational characterization of lean finely textured beef (LFTB). LFTB is a 100% beef product produced by a process developed by Beef Products Inc. (BPI) of Dakota Dunes, SD, which separates fat from lean in beef trim. Until the sensational ABC News expose, LFTB was commonly used as an ingredient in school lunch programs and fast-food burgers. The fact is that billions of pounds of the product have been produced and consumed over the years without any reported problems.
The news report, and the resulting social media campaign, created such a hysteria that demand for LFTB dried up, and BPI was forced to close three of its four LFTB...