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"Churchill wrote his own speeches. When a leader does that, he becomes emotionally invested with his utterances ... If Churchill had had a speech writer in 1940, Britain would be speaking German today." Former presidential speechwriter James C. Hume
You're not Winston Churchill -- neither am I. For many of you reading this, the mere thought of giving a big speech is a nightmare. Call it glossophobia (the fear of public speaking), or stage fright. Some people fear public speaking more than death. It can cause a panicky feeling, and physical sickness, including nausea. It's estimated that the fight-or-flight caused, stress-induced, nervous anxiety is experienced in some way by 75 percent of us.
In the face of that fear, can you realistically improve your public speaking skills and, therefore, boost your bottom line? The answer is: Y.E.S. Growing profits requires business leadership, and leading can demand fearless public speaking. Just as painstaking preparation is an important investment in your upcoming business speech, putting in the time and effort to...