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Business never stands still, and neither do the experts seeking to unravel its secrets. Already this year there has been a glut of business books by esteemed authors, each of whom aim to give insights, guidance and advice to help improve you and your company's performance. We take a look at some of the best that 2017 has yielded so far
By Neil King
Books
James altucheR
The bestselling author of Choose Yourself returns with a new book about how to reinvent yourself in a fast-changing world. Altucher uses his encounters with successful leaders, artists, entrepreneurs and mentors -- as well as his own numerous reinventions -- to compile Reinvent Yourself, which details the often intense, painful and exhilarating journey of transformation. Within its pages are specific techniques, stories and guidance that explain and show why Altucher believes it is critical for people to master the skills of reinvention. Highlighting that the process of reinvention never stops, the book covers issues such as mentorship, timelines, new careers, making choices, and the role that money plays.
tHe road to recognition
setH Price and Barry FeldMan
This A to Z guide to personal branding looks to help you capitalise on the strength of your name and boost your professional success in the digital media age. The book's 26 'milestones' aim to put you on the road to recognition as an expert in your field -- whether you are an entrepreneur, business leader, aspiring professional, second careerist, or something else. Using the notion that you are the marketing director of your own brand, the book gives hints, tips, advice and guidance on how to succeed in the most important role of your life -- yourself. From 'authenticity', 'blog' and 'content' to 'examine', 'you do' and 'zeal', these are easily digestible insights into personal branding.
Hacking growth
Subtitled 'How today's fastest- growing companies drive breakout success', this book focuses on one
of Silicon Valley's key business methodologies -- one that has helped the likes of Airbnb, LinkedIn, Facebook and Uber become the powerhouses they are today. 'Growth hacking' is now not only practiced by start-ups looking to disrupt, but also by companies such as IBM and Microsoft, and many more entrepreneurs, marketers, managers and executives across the world. Hacking...