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Abstract
AppHero's recommendation platform was built on the idea that in a fast paced, ever changing world, effective discovery is difficult without an intelligent tool that utilizes all available social data to create personalized experiences. AppHero determines areas of interest by analyzing a user's historical activity and social data, then recommends the most relevant and engaging apps. It also gives users the ability to see their friends' apps and recommend great apps to each other.
"AppHero has a unique approach to helping consumers discover the apps that are the most relevant for them," said Derek Smyth, Managing Director of OMERS Ventures. "Our job is to find the best and brightest companies at any stage of development that we believe have the opportunity to achieve significant success in their markets. We believe AppHero has that potential, and we're excited to be working with the team at AppHero to shape the future of mobile discovery."
Founded in Toronto, Canada in 2011, AppHero is a social recommendation platform that helps users discover mobile applications they will find relevant, engaging and useful. AppHero uses intelligent technology to learn about a user's preferences based on social data and history from their Facebook account. Currently available free on the App Store, AppHero helps users find the best quality and most relevant apps for their interests from the hundreds of thousands currently available. For more information including career opportunities please visit http://apphero.com/.