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Abstract: Providing a permanent quality of life, both now and in the future, it requires an organizational and societal level changes that lead to balance the three spheres: economy, environment and society. Changing the working environment is determining the organization to redesign the internal activity, to initiate new structures, new strategies, etc... in order to reach the established goals. But not every organizational change provides stability and performance of the organization, but only those changes with significant and lasting impact on all stakeholders and interested parties (employees, customers, suppliers, competitors, community, society, etc..), in the context of protecting the environment. Therefore, the organizational culture plays a decisive role in the process of the organizational change and it represents a competitive advantage for any organization who's seeking to survive in a sustainable manner and to obtain profit in a competitive economy.
Keywords: change, stability, development, organizational culture, sustainability
JEL clasification: D21, M14, Q01
1. INTRODUCERE
In the current environment, the organizations need to initiate changing processes to meet the market requirements, to offer value, to increase the profits of the shareholders or fulfill the purpose for which they were created. Also, the organizations should initiate any change processes to maintain the organizational stability, but also to support the economic growth and the sustainable development. The concept and the practice of the organizational change management has become an increasingly popular topic in the last years among academics and practitioners, especially given the importance of the change in the economic crisis. From the researches made resulted that on organizational change reflects not only the implications of the change on the organizational and individual performance, but also on economic growth and sustainable development. But in the specialty literature, there are very few approaches on the relationship between the organizational stability and the organizational change or changestability dilemma in terms of achieving high economic, environmental and social performance. In this context, the study approaches the relation between stability and organizational change in terms of organizational identity, a flexible structure, organization interaction - environment, organizational culture, but especially from the perspective of the individual as a member of the organization.
2. STABILITY OR ORGANIZATIONAL CHANGE, IN THE CONTEXT OF SUSTAINABLE DEVELOPMENT?
Business organizations operate in a dynamic economy, which produce...