Minority buying power grows

According to a September 2000 University of Georgia study, among the four primary U. S. minority groups-blacks, Hispanics, Asians, and American Indians-consumer buying power nearly doubled in the 1990s and grew at a far faster rate than overall U. S. buying power.

The study projects through 2001 and finds that, while Asian consumer buying power has had the highest percentage growth since 1990 (124.8 percent), Hispanics (second highest at 118 percent) made the most significant move in the 1990s because of market size, population growth, and employment gains....