Content area
Full text
* Start with a clean sheet of paper.
* Imagine that the phone rings.
* A secretary comes in, and she looks very nervous. She says, "You'd better take this."
* Stop the action.
* Ask yourself or your staff who might be on the other end of the phone when somebody with white knuckles is saying, "You'd better take this."
* In two minutes, you will create your stakeholder list.
* Who might be on the phone? A customer? A boss? An external...





