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United Kingdom
Two complaints against PepsiCo International Ltd. t/a Naked Juice, for antioxidant claims made on its website, were investigated and upheld by the United Kingdom's Advertising Standards Agency. (January 2014).
The website www.nakedjuice.co.uk was headed: "NAKED RANGE. We're all natural with a pound of the best bare-naked fruits in every 454g bottle, with no added sugar or preservatives - ever". Text under the sub-heading "ANTIOXIDANT FAMILY" stated "Juice Smoothies loaded with nature's elite fighting force to defend your body against free radicals (those nasty little molecules that attack your cells and could have an impact on your overall health)". Underneath, two product names, "Green Machine" and "Mango Machine", linked to...