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Researchers from Queensland University of Technology (QUT) have teamed up with the Australian Research Council (ARC), Screen Australia, the Australian Broadcasting Corporation (ABC), the Special Broadcasting Service (SBS) and the Australian Children?s Television Foundation (ACTF) to investigate the use of Australian screen content in primary, secondary and tertiary education. Over the next three years (2014-2016), researchers and investigators will undertake a national survey of schools and universities, and conduct in-depth interviews with hundreds of industry representatives, teachers, principals, librarians and students. Furthermore, new approaches to developing screen content and curricula will be trialled. The project aims to develop a comprehensive picture of why, how, how much and where Australian screen content is used in education.
For quite some time, education has been considered an ancillary market for Australian film, television and new-media producers, and there has only been piecemeal information about the size and importance of this market. With the fracturing of the screen-content audience due to new distribution and consumption practices, however, the importance of the education market is now being recognised. Little is known, though, about the specific classroom use of screen content across the curriculum and within specialist areas like Media. Producers only have anecdotal information about what types of content are most useful to teachers and students, what kinds of support materials are most helpful, and what screen-content experiences students respond to best. The project will contribute to the sustainability of the Australian screen-production industries by identifying the scope and growth potential of the education market for screen content.
The Australian screen content project will investigate the production and use of all forms of screen content including feature-length films, short...
