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MINNEAPOLIS, Sept. 9 /PRNewswire/ -- Embracing New York City's cultural, creative and commercial hub, Crowne Plaza Hotels and Resorts is in the process of transforming its Times Square location into an unconventional, fun and energetic place to be. Fallon McElligott Public Relations -- based in New York and Minneapolis -- was chosen this week to help Crowne Plaza leverage the 10-month renovation effort and create a "buzz" around the May 2000 relaunch.
(Photo: http://www.newscom.com/cgi-bin/prnh/19990909/MNTH029 )
"We're thrilled to be working with Fallon McElligott PR on our Times Square relaunch," said Bob Mayer, vice president of marketing for Crowne Plaza Hotels and Resorts. "Fallon McElligott brought us high-level strategic ideas that go beyond typical PR thinking. We see this project as...